Patsy Porco

Organic Growth

In Humor, key words, keywords, WordPress on August 21, 2013 at 11:17 pm

WordPress just awarded me a virtual trophy for my virtual trophy case. The trophy case exists at WordPress offices, which are virtually located somewhere in cyberspace (“cyber” meaning “virtual”).

My trophy was for getting 50 people to follow my blog (I am extremely grateful to all of my blog subscribers. Thank you!). It  took me four years, and my blog’s growth was mostly organic.

Some people get 50 followers on their fourth day. But, they are either famous, have a lot of relatives, or get “Freshly Pressed” by WordPress. Blog posts that are Freshly Pressed are featured by WordPress on their Freshly Pressed page. WordPress bloggers and readers flock to this page, to find good-quality writing on numerous topics. Being Freshly Pressed is a sure-fire way to attract readers. Otherwise, your blog is just one of trillions of blogs, all badly key-worded,* and destined for the slush pile of blogs sitting on a virtual desk somewhere.

As I said earlier, my blog’s growth has been mostly organic, which means “grown with products only found in nature” — which, in my case means “via word of mouth, or accidental.” Like organic gardening, you have to have faith that your garden (blog) won’t be eaten by slugs (ignored) and will eventually produce an edible (wildly popular) commodity. The only fertilizer you can use is natural. I am full of natural fertilizer and I sprinkle it freely on my posts, so that isn’t the problem.

Time is the problem. It takes too long to grow things organically. I’m about ready to haul out the big guns: chemicals (curse/sex words). I’m pretty sure that curses and sex words are looked up more often than “humorous essay about my dog.” Using profane keywords should get me more readers, but is it worth cheapening my blog, just to get people to read my posts?

Hmmmm. I don’t ******* know. Maybe, just once.

*People who are looking for something specific online will Google specific keywords (i.e., chicken recipes; how to build a brick wall; pictures of hot women/guys; etc.) So, it’s very important to use commonly searched words in your post or in your tags (words from your post that you choose to label your post with). It’s not an exact science. Thousands of people use the same word combinations, so, if you don’t use the right keywords or keyword combinations, and if you’re writing about a topic that many others are writing about, when someone searches for your topic, your blog may appear as entry 10,000 in a keyword search, on page 928. People pay a lot of money to come up with keywords and keyword phrases that will get them to the first or second spot on the first page of a search. Most people never click to the second page (let alone page 928) when searching for information. Keywords matter, sometimes more than content.

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